Thursday, April 5, 2018

Week 1 Blog

TOPIC 1:

In the business world, there are many different aspects. Marketing is important for a succeed business. I would like to know more about the basic marketing.  

I am in business major, focusing on accounting. Although marketing is not highly related to accounting, but we have no idea what we will be in the future. Marketing may be useful in my future, and I want to learn all the basic concept about a business. 

I am interested in how to successfully promo a product, to do a success advertise. And how to catch consumer's eyeball, catch attention. I love grow my own plant and vegetable. I feel happy to see them grow and get fruit. That fulfill my heart.




Topic 2:

The title of this article is “BlackRock to offer new funds that exclude stocks of gun makers and retailers including Walmart”. The first thing that cough my eye was “gun” and “Walmart”. These two things are really close to us. Everyone goes to Walmart and we care about the gun issue.


This article is talking about BlackRock, which is the world’s largest asset manager, had made two new exchange-traded funds and a series of plans that exclude stocks of gun makers and large gun retailers like Walmart, Dick’s sporting Goods, etc. Some companies also token action about the age limit of gun buyers. The value proposition of BlackRock is they focus on outcomes. And Walmart’s value proposition is they created efficient supply chain management and moving products from suppliers to buyers in a timely manner.


In this article, BlackRock is trying to change the gun market, either gun makers and gun retailers. BlackRock can decision what investment they want to do and so to affect the gun market.


Walmart and Dick’s sporting Good those gun retailers must be facing the challenge about the loss of consumers, since they started to limit the age of gun buyers had to 21 or older. The decision which BlackRock made, are highly affected to the gun market. It can pressure gun makers and sellers to change their sales policies and enhance product safety.

If I were the BlackRock, I will even do more new funds that exclude gun makers and gun retailers. BlackRock is the biggest asset manager; many companies and organizations need their funding. The marketing approach of BlackRock is good. The most controversial topic in the U.S. is gun control, the decision BlackRock made, is not ban the gun totally, but just enhance the gun safety. I believe if the gun retailers changed their gun sales policies, their consumer satisfaction will go up.


In this article, I’ve learnt if you got most of the power, like BlackRock control most of the funds since they are the biggest asset manager; your decision will affect the whole market even the whole business world.


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